Our vision is to become the market leader in our chosen businesses throughout the Middle-East region, yielding maximum return on investment and having a main role in re building the Iraq projects.
We shall maximize our market share in our current markets and expand regionally, either directly, through partnerships or through strategic acquisitions.
We shall utilize Best Practices in Quality and HSE Management Processes and information technologies to ensure no harm to our people, no harm to the environment and to create a practical management model that can be replicated in new operations.
We shall provide reliable, value added solutions to our customers, throut the introduction of new technologies and unique solutions imported from our technology partners and through technology development programs.
The company will strive to attract and retain qualified professionals through a rigorous recruitment process and develop them within a structured Grading and Competency System. We shall adopt a comprehensive partnership culture with all employees promoting team spirit and aligning their personal aspirations with that of the company's vision.